Derren Brown - Subliminal Advertising

Here is a video of an experiment carried out by Derren Brown. Using extremely subtle subliminal suggestion he is able to guide the creative ideas of two top advertising designers as they create a new campaign, supposedly from their own imaginations. You will be shocked by the conclusion. It raises serious questions about how easily we are influenced in every area of our lives, and even makes one question the true nature of creativity and where ideas really come from.